Resources & Guides
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Partipost at URC Media Day 2025: Empowering Brands with the Power of Influence
URC Media Day 2025 in Quezon City was a hub of creativity and collaboration, featuring over 200 in-person attendees and a network of virtual participants from the Gokongwei Group. Partipost, a leader in authentic, creator-led marketing, was a standout presence, showcasing its platform and empowering brands to harness the power of influence to drive real business results. With a community of over 1 million influencers across Southeast Asia, Partipost empowers brands to co-create genuine, relatable, and impactful content. By partnering with creators who understand their audiences, brands can build trust, community, and long-term loyalty. Partipost offers a comprehensive solution for businesses seeking innovative ways to connect with their customers, from influencer discovery and content creation to campaign management and reporting.

Setting Goals and KPIs for Influencer Marketing Campaigns
Influencer marketing is a powerful tool, but success requires clear goals and measurement. Setting specific, measurable goals (like a 20% increase in brand mentions) and tracking KPIs (engagement rate, reach) ensures everyone's on the same page and helps optimize campaigns for better ROI. Platforms like Partipost can streamline this process.

A Guide to Choosing the Right Influencers for Your Brand
A short guide on how companies can identify and select the most suitable influencers for their brand and target audience.