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Macros? Micros? Nanos? Which kind of influencer should a brand utilise to generate the best results? Putting other factors such as cost aside, having a carefully curated strategy in choosing influencers that represent your brand is very crucial. Discover how Subway utilised a combination of macro, micro, and nano influencers to achieve impressive results in their "The Big Bold Bites Challenge" campaign.

Running a nano ambassador campaign seems like a daunting leap of faith for any brand. Read on to find out how sports mogul New Balance achieved success through such a campaign.

Case Study: Dive into the nano influencer marketing strategy we curated for Coconut Queen and how it impacted their overall brand awareness!